As Peter Drucker, a renowned management expert, once claimed, "The aim of marketing is to be aware of and recognize the customer so properly the product or service matches him and sells by itself." This sentiment highlights the genuine essence of marketing – it‘s consumer-centric.Marketing research is a systematic strategy of examining know… Read More


Digital promoting in Lebanon has developed right into a vital pillar for enterprises of all sizes, from regional spouse and children-owned shops to international companies working from the Lebanese sector. Using the widespread adoption of the net and smartphones, Lebanese buyers became ever more reliant on Digital platforms to investigate, Examine,… Read More


Digital marketing in Lebanon has developed into a crucial pillar for organizations of all measurements, from local loved ones-owned stores to Global organizations functioning within the Lebanese industry. Along with the popular adoption of the internet and smartphones, Lebanese customers have grown to be progressively reliant on Digital platforms t… Read More